Basic Brilliance (in English)

The Basic Brilliance mission has always been to provide quality, style, comfort, durability and value in American made, 100% cotton apparel for babies and children.

After years of selling the products via their retail store and a print catalog Basic Brilliance launched their web site in 1999. No frills, no prints, no fuss, just easy-care and easy going styles that kids love to wear every day and offered at the best possible prices.

Basic Brilliance garment-dye colors to-order to insure color consistency. They use low-impact fiber-reactive dyes. Fiber-reactive dyes are a synthetic dye that chemically bonds directly to the clothing fiber molecules. Recent advances have created fiber-reactive dyes with colors that are brighter and richer, and they provide excellent colorfast properties. They contain no heavy metals or other known toxic substances, and they meet all European Union criteria for being an eco-friendly pigment.